Aluminium Drink Bottles and the billboard effect!

If the heading has made you inquisitive, let’s not make you wait any further. Billboard effect is actually a marketing tactic wherein you use the people as a means to get your brand noticed. For example, giving out promotional products is a good way to achieve this. Promotional products like t-shirts, bottles, and aluminium drink bottles that can be carried by people in public is bound to catch attention of all others on the way, making them take notice of your brand.

 The billboard effect is a wonderful promotional tactic where you serve the purpose of both getting your brand noticed as well as creating favorability in the minds of the people who are using it. In fact, those who take notice of the promotional product will have a favorable impression of your brand too, as they will consider you as a generous company who gives away products of use. On the other hand, actually advertising on a billboard will just get your brand noticed. It will not create any sort of favorability.

A sports drink bottle finds utility at many places too. Sports playing kids can carry it on hot summer days and keep on sipping. At such places, many parents and kids are always present and the inquisitive nature that they have, they will ask you ‘Where did you get this bottle from?’ Even if athletes use your bottles, there’s a chance of a small discussion in the locker room. An athlete or a sports person might just walk up to another and ask the same question.