Reasons for Using Promotional Products Melbourne for your Business

There are a large number of options available to you when looking for the perfect Promotional Products Melbourne for your business or non-profit organisation. Customised drink bottles, stubby holders and pens are simply the most effective promotional items that can help take your brand message to a wider audience. They are affordable and thus, they can be ordered in bulk, and the ROI is significantly higher. The benefits are both short-term and long-term in nature because these are items that your prospects and customers are likely to have in front of their eyes for different length of time.

There are many reasons for using Wedding Stubby Holders Adelaide for promoting your brand. Cost is a major factor that goes in the favor of customised stubby holders, but it only follows their effectiveness as promotional items. The more you use the better it will be. You can give away stubby holders as gifts to customers or giveaways during events. The ROI is going to be significantly high compared to most of the traditional promotional methods.

People can use your branded stubby holders in their homes or take them along wherever they go, thus drawing more attention. This will increase your brand recognition and thus the potential business.

Then there are promotional drink bottles that are as effective if not more than stubby holders. Water, wine, soda, juice and nutritional drinks are just few of the liquids that people prefer carrying along in different types of settings. There is a lot of scope for creativity when it comes to creating your Printed Drink Bottles. They can also be used at events to get higher exposure among a larger audience. Because of the larger space available on bottles, it is possible to customised them with more information including the brand name, company name, URL, logo, e-mail address or product images.

Again, relatively inexpensive, customised drink bottles offer a high ROI while keeping your promotional budget low. A low budget also means that there is more room for creating different types and designs without taxing heavily on your pocket. These are the main reasons why it makes perfect sense for using customised drink bottles and stubby holders for promoting your business.

Where all can you promote your brand using promotional pens Melbourne?

With a lot of innovative marketing practices hitting the market recently, everyone seems to be trying their luck by using the same tactics. The key to marketing doesn’t lie in using successful tactics; rather, the key to marketing lies in using those tactics successfully. Confused? Let us explain further. There are several important aspects that decide whether a marketing activity is successful or not, and place and timing play a critical role in the same.

Personalised pens are a proven way to brand one’s company. But where you promote them plays a significant role in deciding the outcome of your marketing activity. If you were to give the pens to people coming drunk out of a bar, your efforts will go in vain. Got the connection between place and promotional product?

Let’s have a look at the possible places where you can distribute these Printed Pens -

• At career fairs: A majority of people visiting career fairs are those who are either school or college students. It makes good sense to distribute pens because it is something they use daily. By looking at these students, even others will be intrigued to know where they got the pen from. Slowly, your brand name will start spreading.

• Sponsor an event: There are various events happening every now and then in the city. For example, stage plays, musical band events, concerts etc. If you sponsor an event, you will get a chance to distribute your pens among all the attendees. Further, your name will feature everywhere on the banners and the tickets. It is a great way to grab eyeballs!

At public places: An innovative way to market your brand is to let people pick up the pens on their own. All you need to do is set up pen holders at public places like bus stops, railway stations. Keep a few pens everywhere with the sign ‘Pick one’. All those who will come across it will definitely feel gleeful on seeing such an activity. It will improve your brand reputation tremendously. You can your Promotional Pens Melbourne manufacturer to carry this out too.

3 benefits of branding your company using promotional drink bottles!

Branding is pretty essential for promoting one’s brand name. It is a means to make people aware about your brand name and your existence in the market. However, most traditional means of marketing are pretty costly. Making a television commercial and airing it, or making a print advertisement and publishing it in the newspapers can cost several thousands of dollars. Such promotional activities cannot be afforded by smaller organizations.
Keeping in mind that even small to mid-sized organizations need a means to promote their brand, marketers came up with the idea of using promotional merchandize such as promotional drink bottles, pens, caps, t-shirts, umbrellas, personalised stubby holders etc. Promotional merchandize is cost effective and offers great returns on investment. This means that the cost of promotional activities incurred by the company is usually recovered due to the impact of these activities.

Let’s have a look at 3 benefits of branding your company using Printed Drink Bottles:

• Brand Awareness: The first step towards making your brand successful is to create brand awareness. Brand awareness makes your target audience aware about the existence of your brand. This step is important for newly opened brands because unless people know that they exist, they cannot do further promotional activities with great effect.

• Brand favorability: After you’ve generated enough brand awareness, you should make people like your brand. So much so that they moment they see your brand kept in the market, they should pick it up without giving a second thought to the competitor’s product kept right next to you. When you distribute products that they can use daily, they will like your brand!

• Offer great returns on investment: As mentioned above, using promotional products puts you in a win-win situation because it offers great returns on investment. The cost incurred by your company is easily recovered, and in the first place, this cost isn’t much anyway. Promotional bottles don’t cost much, and if you buy in bulk, companies offer a wholesale rate.
Your target audience can revel in your gift and continue using it for a lifetime!

Promoting your brand through stainless steel water bottles Sydney

1. Sports Drink Bottle: Plastic and stainless steel water bottles Sydney are really popular and appeal to a large demographic. These are microwave safe and are made from durable materials that can withstand wear and tear. Drink bottles can be used to attract both children and adults.

2.Can coolers: Stubby coolers are functional gifts if your target audience loves to drink beer. Event planners can also consider wedding stubby coolers Adelaide to add a unique touch to weddings.

3. Barware: Drinking is common when friends and family come together to spend some fun time on the weekends. Most households even have a mini bar or a full fledge bar to entertain guests. Barware promotional products include corkscrew, stir sticks, wine opener, soda bottle stopper, flasks etc. These are ideal when marketers have a limited target audience, which appreciates sophistication.

4. Coasters: Coasters can grace the coffee table at home or the office desk at office. They are an essential and most adults use them everyday. Coasters can be designed in different shapes that can match your brand. You can use different materials to achieve a look that represents your brand well. Cork coasters, leather coasters, glass coasters, bamboo coasters, acrylic coasters are the few varieties you can choose from.

5. Stemware: Every type of drink needs a different type of glass for serving it. Some standard stemware varieties include: wine glasses, martini glass, flute glass, brandy snifter, shot glasses, pint glasses etc. If you are looking for something less refined then you can opt for colorful stadium cups! Depending upon your brand personality you can select the shape of the glass.


If you are associated with the Food and Wine industry, drink-ware products are great to boost the business. For other industries too, drink-ware is an exclusive way to promote your brand.

Aluminium Drink Bottles and the billboard effect!

If the heading has made you inquisitive, let’s not make you wait any further. Billboard effect is actually a marketing tactic wherein you use the people as a means to get your brand noticed. For example, giving out promotional products is a good way to achieve this. Promotional products like t-shirts, bottles, and aluminium drink bottles that can be carried by people in public is bound to catch attention of all others on the way, making them take notice of your brand.

 The billboard effect is a wonderful promotional tactic where you serve the purpose of both getting your brand noticed as well as creating favorability in the minds of the people who are using it. In fact, those who take notice of the promotional product will have a favorable impression of your brand too, as they will consider you as a generous company who gives away products of use. On the other hand, actually advertising on a billboard will just get your brand noticed. It will not create any sort of favorability.

A sports drink bottle finds utility at many places too. Sports playing kids can carry it on hot summer days and keep on sipping. At such places, many parents and kids are always present and the inquisitive nature that they have, they will ask you ‘Where did you get this bottle from?’ Even if athletes use your bottles, there’s a chance of a small discussion in the locker room. An athlete or a sports person might just walk up to another and ask the same question.

Promote your Stubby Holders Melbourne in the summers

Advertising water bottles or Stubby Holders Melbourne are one of the improved ways to announce your brand this summer! Firstly, the sweltering heat gives people a reason to carry the water bottles and cans wherever they go. A nice customized Stubby Holders Sydney that’s convenient to carry and can keep water and coffee cold for a good amount of time is surely a hit. It will definitely be carried by your customers. The more they carry it, show it off, the more will your brand name upsurge. During summers Promotional Products such as these are always a hit but due to the competition in the market one has to find new ways of dealing with the competition.
During summers local fairs and fests are always on the increase. Since children have breaks and vacations in school, they are more outside. The reason may be activities such as college festivals, sports and school. Consider doling out your product to customers who are outside in the scorching heat. Or consider the college and school going children. Focusing customers who are in the dire need of your product are the best in order to promote your cooling product. Sports playing youngsters also frequently carry a sipper or a water bottle as a part of their kit. Considering focusing on them to promote your product is not at all a bad idea. If it helps them stay calm and cool along with quenching their thirst; they definitely would want to acquire your stubby holders.

Why are promotional pens the best way to advertise?

If you haven’t noticed yet, there’s a marketing giveaway trend that’s engulfing all companies. Everyone wants to give promotional pens; custom sports drink bottles, T-Shirts and caps to their customers! It is natural to use promotional products for building a strong brand name because of the innumerable benefits they offer.

Here’s why promotional products seem to be the best way to advertise in today’s times –

• Good return on investment: Whenever firms hire an advertising agency, they ask for an estimate return on investment. Return on investment stands for the amount of money you get back for the amount you’ve invested. This ratio should always be greater than 1 to ensure profits. Promotional products such as a drink bottle or a sports bottle are pretty cost effective. If compared to the money invested in television commercials, the money invested in promotional merchandize is quite low. This ensures better chances of good ROI.

• Retaining existing customers: Unless you offer something new to your old customers, they will not stay with you. Customers have a really short likeability span and can switch loyalties if another firm seems good. To make sure your customers are happy, you should constantly give them promotional merchandize. Things like a calendar, a polo t-shirt and stubby holders that can be used daily are some really good options.

• Reinforcement: You need to remind the target audience time and again that you are present in the market. If you give away promotional products, it will send across a clear cut message that you are not only present, but in a position to spend on giveaways. You can thus build a healthy image in the minds of all your customers. Reinforcement is a vital aspect of brand building and should be regularly done, irrespective of which medium you use.

 • Brand Awareness: There are a lot of people who might not be aware of your existence. This happens a lot to brands who are new and haven’t used marketing tools enough to let people know about them. Promotional giveaways are a great way to create brand awareness. If someone hangs your personalized calendar in their office lobby, won’t all the visitors notice your brand name? Or if someone carries a custom sports water bottle for their sports practice, won’t the fellow team mates have a look? Your brand awareness can increase tremendously.

 Doling out promotional items can make your customers feel really good. It’s as if you are acknowledging them materialistically for being associated with their organization. Firms usually thank their growing customer base by showing their prowess on a television commercial. However, there’s no materialistic gratification for the customers. Promotional items are just the right way to please them.